Two paths, two founding houses,
one shared conviction.

Audran spent close to a decade structuring communication systems for industrial brands, first at Citroën then Renault, before joining Z&A Conseil to support marketing departments through their transformation. He teaches multimedia writing and storytelling to first-year DUT MMI students at Université Gustave Eiffel, where he applies daily the pedagogical approach that defines how he supports leaders.

At Impalia, he leads agency strategy, product development, and the relationship with founding clients. He is the guarantor of the transparency promise: no jargon, no opacity, no hidden margin.

Ferdinand cut his teeth in the most demanding agencies in France. At BETC, he contributed to brand platforms for international advertisers. At LVMH, he worked on communications strategy for several houses of the group. At Dacia, he supported the repositioning of a brand that turned simplicity into a premium argument.

At Impalia, he leads strategic planning and creative recommendations. His belief: the methods that work for Hennessy or Air France can work for an SMB of fifteen employees, provided they are properly translated.